The PESO Model: Bringing Shared Media into the Mix

The third “hub” of the PESO Model is shared media and it becomes important after owned and earned media. Gini Dietrich describes how to integrate it
The post The PESO Model: Bringing Shared Media into the Mix appeared first on Spin Sucks.

      Related StoriesA Four-Step Process for Your Crisis Management PlanHow to Measure Your PESO Model EffortsA Gigantic List of Tools for Communicators 
Source: feeds.feedbl…