Successful DIY musicians have a lot of tasks to undertake. Branding, Soundcloud and Spotify strategies, merchandise as well as trying to be a musician! With that in mind should independent artists ‘cut out the middleman’ and promote their own shows? In this Deep Dive Sheldon and Greg discuss the benefits as well as the pitfalls for trying to promote your own local shows to see if the benefits outweigh the risks.

You can also listen to the show as a podcast:

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SoundCloud Promotion